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July 6, 2009

Adobe Flash to your TV: Let's get interactive!

Not content to remain tethered to the computer, Adobe’s Flash technology is about to make the jump to televisions and other consumer-electronics devices this fall, promising to deliver high-def video and other web-based content seamlessly to TV viewers. The technology, called Flash for the Digital Home, is an optimized version of Flash Lite—designed for mobile products—that can run on TVs, Blu-ray DVD players, and settop boxes.

As far as we know, Vizio is the only TV brand that's announced support for the specialized version of Flash, which will be available later this summer in XVT-series TVs that feature Vizio Internet Apps (VIA), the company's online TV platform. But Flash for the Digital Home has already garnered the support of some major players, including Atlantic Records, Comcast, Disney Interactive, Intel, Netflix, and The New York Times, among others.

This is part of the Open Screen Project, Adobe's plan to let you access Internet content from almost any kind of device without going through a computer or web browser. Flash for the Digital Home will give users the ability to combine traditional TV viewing with access to new types of Internet-delivered content, including streaming HD video and music, along with interaction with social-networking communities. Flash Lite is currently used to deliver multimedia content to mobile devices, including cell phones.

We'll be looking for additional product announcements from TV and Blu-ray player manufacturers to see how broadly this new technology will be adopted—and of course testing models when they become available to see if the technology lives up to its promise. —Will Dilella

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