HDTVs: Best Black Friday Specials
To help you get the best TV at the best price the day after Thanksgiving, we've scoured countless Black Friday circulars, websites, and online forums to find the best deals available.
You may want to begin your shopping before Friday if you have time. As we've noted, a number of retailers have already jump-started Black Friday with pre-holiday specials—like a $99 price for Toshiba’s HD-A2 HD DV, an offer that was immediately matched by Best Buy, and Sears' $770 price on a 42-inch Hitachi "1080" (1280x1080) plasma (model P42H401). Other such deals may crop up before the doors open on Friday; check retailers' websites.
Without further ado, here are our best Black Friday deals on HDTVs. We list only brands that have had one or more recommended models in our Ratings over the past year, though untested models, of course, may differ. In some cases, as noted, we've tested the model, and comment on its performance. (Note: Our test results and comments on those models are accessible only to ConsumerReports.org subscribers. Click here to subscribe and get instant access to that detailed information, as well as to our latest LCD TV Ratings, plasma TVs Ratings, rear-projection TV Ratings and Ratings for front projectors.)
LCD HDTVs
- Olevia 32-inch LCD (no model listed) for $420 at Kmart
- Vizio 32-inch LCD (VXLHDTV32) for $599 at Sears
- Olevia 37-inch LCD (537H) for $600 (a tested model, image above, that we recommend) at CompUSA
- Olevia 37-inch LCD (237T) for $549 at Target
- Vizio 37-inch LCD (unspecified model) for $600 at BJ's
- Sharp 42-inch 720p LCD (LC-42D43U, a larger sibling to a 37-inch Sharp that performed decently in our tests) for $800 at Circuit City
- Olevia 42-inch LCD (242T) for $700 at MicroCenter and BJ's (unspecified model)
- Sharp 46-inch 1080p LCD (LC-46D64U) for $1,300 at Circuit City
- Sony 46-inch Bravia LCD TV for $1,500 at Sears. LCD sets from Sony have consistently been among the best performers in our tests.
- Olevia 47-inch 1080p LCD for $1,000 at BJ's
- Westinghouse 47-inch 1080p LCD TV (TX-47F430S, a tested model with very good picture quality) for $1,300 at Best Buy
- LG 47-inch 1080p LCD TV (47LC7DF) for $1,500 at CompUSA
- Vizio 52-inch LCD TV (unnamed model) at Sam’s Club for $1,889
- Sharp 52-inch 1080p LCD (LC-52D64U) for $2,200 at Circuit City
Plasma HDTVs
We saw a lot of deals on Panasonic models. Though we have not tested all of the sets on special, models from this brand have consistently been among the best in our tests.
- Panasonic TH-42PE7U 42-inch 720p plasma for $900 at Best Buy
- Panasonic 42-inch TH-42PX75U 720p plasma (its 50-inch sibling was a CR Best Buy) for $1,000 at CircuitCity
- Panasonic 50-inch 720p plasma (unspecified model) for $1,200 at MicroCenter.
- Panasonic 720p 58-inch plasma (unspecified model) $500 off at Costco
Other good deals in plasmas:
- LG 42-inch 720p plasma (42PC5D, a CR recommended model) for $900 at Sears
- Philips 50-inch 720p plasma (unspecified model) for at Wal-Mart for $1,398
- Samsung 50-inch 720p plasma (HP-T5044) for $1,300 at CompUSA ($100 cheaper than Best Buy, Circuit City, or Sears)
- Vizio 50-inch 720p plasma (unnamed model) for $1,000 at Costco
Rear-projection HDTVs
- Mitsubishi 65-inch 1080p DLP rear-projection HDTV (WD-65733, a follow-up to a discontinued model) for $1,500 at Best Buy
It's likely that many retailers will follow Black Friday promotions with still more sales. If you don't get the deal you're looking for, keep checking our Electronics Blog, ConsumerReports.org site and others for new deals, additional promotional events, and online specials as we get closer to Christmas. And next year, it will likely pay to start checking for Black Friday bargains two weeks before the actual holiday.
—James K. Willcox











Posted by: Richard | Dec 1, 2007 12:13:27 PM
Thanks for the heads-up. I bought one of the 58" Panasonic 720p plasmas for $1,900 at Costco. The picture is excellent.
This replaced a 52" Vizio lcd that cost $100 more. Although the Vizio was 1080p and had a somewhat sharper picture, we are happier with the Panasonic. The picture is slightly softer, but appears more lifelike and realistic (and of course, bigger).
Furthermore, standard def material looks much better on the Panasonic, and it does not exhibit the stuttering that caused us to return the Vizio. CR, if you review the Vizio 52" lcd, look for this. It occurs on over the air broadcasts of SD material on our local Fox station. Vizio claimed there was nothing wrong with the set, but neither our Sharp lcd nor the Panasonic have any problem with the same material using the identical antenna system.
Posted by: Tara | Nov 24, 2007 12:58:04 PM
When will you be reviewing the new Sharp Aquos line of D64U's? They've upgraded a lot of features from the 62U model and from what I can tell they're the best out there but I'm interested to see how they measure up to the CR standards.
Posted by: Dennis | Nov 23, 2007 10:41:28 PM
Troy,
Rear projection sets are going away. At Sears today there were only 3 rear projection models left, and they were off to the side from the many, many LCD and PLASMA models. I still love the picture, but the public seems to be voting for the direct view sets.
Posted by: patient marandura | Nov 23, 2007 2:14:22 PM
thanks for your guidance for the shopers. i would like to know if you will recomand to buy a Samsang DLP HDTV50" 1080p for $1300.00.
Thanks for your enswer.
patient, Michigan
Posted by: Troy | Nov 21, 2007 6:20:41 PM
Why have you not provided ratings details for Rear-Projection HDTV's in your November & December magazine issues, like you have for Plasma & LCD's? Are you indicating Rear-Projection HDTV's are 'GOING AWAY'?!? THANKS!