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October 9, 2009

Distracted Driving Summit: The highlights

Texting-while-driving A 19-year-old driver was charged this week under Maine’s new distracted-driving law after crashing her car into a telephone while allegedly texting on her cell phone.

Along with New Hampshire and Utah, Maine has perhaps one of the most wide-ranging distracted driving laws on the books. It makes it illegal for drivers to commit a moving violation or crash when distracted. What makes these laws unique is that they don’t specify the distraction; it can be from talking on a phone, texting, or non-electronic distractions that aren’t related to driving.

One of the biggest take-aways from last week’s Distracted Driving Summit is that there simply isn’t one “silver bullet” to solve the problem. For example, technology can be created that would block cell phone use in a moving car, but given the public uproar that erupted over seatbelt interlocks in the 1970s, acceptance could be a problem.

The parallel between the increase in safety belt acceptance and use since the 1980s offers other lessons for fighting distracted driving. Legislation mandating wearing safety belt use became widespread. But education and a general shift in public attitudes also played a big role. At some point, for many people it just became “wrong” to drive without a safety belt. The same needs to happen for cell phone use and texting--drivers need to accept that it poses a hazard and willingly stay off the phone.

To sum up the summit:

  • It will take a mix of technology, legislation, and education to combat this issue.
  • Teen drivers pose a great risk. They are the least experienced drivers, have the worst judgment, and have texting ingrained in their culture, often since before they started driving.
  • We’ve barely touched the surface of the potential distraction. Technology is likely to move quicker than laws or public opinion. After all, connected devices are here today and built-in Internet connectivity is on the horizon.
  • Summing up the research, it is simply safest to stay off the phone. Hands-free headsets offer little help, since you still wind up fussing with the phone. Integrated phone systems reduce the risk in some studies, while other studies emphasize the mental workload of the conversation.
  • Texting is a “perfect storm,” and represents a universe all its own when it comes to risk.

    Tom Mutchler

    For more information on distracted driving see our related reports:
    Choosing words wisely in the distracted driving discussion
    Distracted Driving Summit: The hands-free debate
    Defining the problem: Casting a wide net over driver distraction
    Automakers agree to ban
    Anti-texting video to scare drivers straight
    Using wireless communication devices while driving
    Cell phone use and driving laws
    Dangers of cell phones while driving
    Should cell phone use by drivers be illegal?
  • Comments

    I also attended the Department of Transportation’s Distracted Driving Summit last week and it was clear that legislation, education and technology solutions are going to be brought to bear on the texting while driving epidemic. As this article points out, the problem goes beyond texting while driving. There are many other distractions that lead to the nearly six million car crashes that happen in the U.S. every year. According to the AAA, distracted driving is a major cause of crashes in the U.S. but texting is not even in the top six reasons for driving while preoccupied.

    Research about how the brain works and its impact on driving make it clear that brain performance is a key factor in driving safely. And according to our research at Posit Science conducted with organizations like the Mayo Clinic and Johns Hopkins on brain plasticity, the brain has the ability to rewire and therefore improve the cognitive functions that are essential for safe driving. We built DriveSharp, a brain fitness software program recommended by the AAA Foundation for Traffic Safety, to put those discoveries into practice. To learn more, please visit www.DriveSharp.com

    .. DISTRACTED DRIVING SUMMIT & DISCUSSIONS ..

    Of course, much depends upon how much longer this Global Economic Disaster continues & to what extent the recoveries take place - i.e. - very tepidly or with a "bang."

    It seems to me that it is / was most unfortunate to have "procrastinated" many years ago - - whenever those cell towers were being initially deployed across the nation - -

    IMO, that is precisely when there should have been a uniform regulation / law {perhaps at a federal level, same as air bags, old 55 mph, etc.} totally prohibiting any / all usage, period.

    Why is it that there always seems to be this lag to act expediently against things which ".. never should have been .." in the first place, yet, there is no hesitancy to forever have Summits / endless Meetings / half-measures After-The-Fact?

    For an example - - the world's supply of extremely-noisy and horridly-polluting 2 cycle air blowers that strictly move the trash about from your property to mine, etc..

    everett

    I noticed a far amount of company owned vehicles have these "1800 how's my driving?" bumper stickers. Isn't this helping prevoke dangerous driving? Even if they don't grab there cell phone to call, grabbing a pen and writing down the number to call later is ju st as dangerous. I just find it ironic these companies with the bumber stickers is supposed to help removing dangerous driving when its actually worsening the> sitution. Just my 2 cents. I think Roy Lahood should put ban on these stickers, as well.

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