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July 23, 2009

How do Chrysler's "Double Cash for Your Old Car" incentives add up?

Chrysler.PTCruiser Today, Chrysler rolled out a new incentive plan that offers rebates of up to $4,500 on most new 2009 models, targeted at drivers contemplating trading in an older model under the government’s "cash for clunkers" program. The Chrysler plan is being pitched as a way to double the federal incentives of up to $4,500 for a discount up to $9,000 on a new Chrysler, Dodge, or Jeep vehicle. But more than half the vehicles eligible for this Chrysler incentive will receive just $3,500 from the automaker, with just eight models qualifying for the full $4,500 including the Ram 2500 and Ram 3500. 

Comparing these new offers against the incentives available earlier this month show that the campaign is much more than a clever tag line. Chrysler is putting significant money on the hood, certain to help dealers clear the lots and make way for 2010 models. In many cases, the offer is at least $1,000 greater than what was available last week. The Chrysler PT Cruiser gets the largest boost, with $3,500 more on the hood.

Billed as "Double Cash for Your Old Car," the program runs through August 31, 2009. Drivers have the option of choosing 0-percent financing for up to 72 months instead.

The vehicles exempted from the new rebates are the Dodge Challenger, Jeep Wrangler, all SRT performance models, and the Dodge Sprinter truck. But buyers looking to trade for one of those models should take heart. Most of them, including both two- and four-wheel-drive versions of the Jeep Wrangler, are ineligible for the federal program anyway, because they fail to meet the minimum mileage requirement.

For a trade-in to qualify for the federal program, vehicles must have been registered and insured by the current owner for at least the past year, be less than 25 years old, and have an EPA overall fuel economy rating of 18 mpg or less. Drivers must trade for a new car rated at 22 mpg or better, or a light truck rated at 18 mpg overall or more, that makes a significant fuel economy improvement. (Learn more about cash for clunkers.) 

Tempting as a potential savings of as much as $9,000 may seem, our advice remains to look beyond the short term. There’s more to owner costs and satisfaction than a low purchase price. Chrysler vehicles have not performed as well as competing models in our recent testing, and our Annual Owner Survey results show reliability lags behind, as well. No current Chrysler, Dodge, or Jeep vehicles make our list of Recommended models. (See how Chrysler stacks up in our Detroit report cards.) 

Model Overall EPA mpg range New Chrysler incentives Previous Chrysler incentive range
Chrysler 300 15-20  $3,500  $0 - $4,000
Chrysler Aspen 15-16  4,500 1 ,500
Chrysler PT Cruiser 21-23  4,500  500-1,000
Chrysler Sebring 20-24  4,500  0 - 500
Chrysler Sebring Convertible 20-23  3,500  1,500
Chrysler Town & Country 18-20  3,500  1,500-2,000
Dodge Avenger 20-24  4,500  500-1,000
Dodge Caliber 23-27  3,500  500-1,000
Dodge Grand Caravan 18-20  3,500  1,500-2,000
Dodge Charger 18-20  3,500  2,000-3,000
Dodge Dakota 15-18  3,500  1,000
Dodge Durango 15-16  4,500  1,500
Dodge Journey 17-21  3,500  1,500-2,500
Dodge Nitro 17-18  3,500  2,000
Dodge Ram 1500 15-16  4,500  2,500-3,000
Jeep Commander 15-16  4,500  3,000
Jeep Compass 22-25  3,500  2,000-3,000
Jeep Grand Cherokee 15-18  4,500  3,000
Jeep Liberty 17-18  3,500  2,000
Jeep Patriot 21-25  3,500  1,000-3,000


Jim Travers, with Jeff Bartlett and Mike Dempsey

Comments

With the 2010s on the lot in a month AND MILLIONS of CARS in inventory. $3,500- $4,500 id S COMPLETE JOKE.

Wait another 6 months, these incentives will DOUBLE.

chrysler is cheating people. they are giving less total incentives now than before the clunkers went into place and this is prohibited by the clunkers law. they have done a great job masking it and even fooled consumer reports. and they are getting away with it. I am disappointed in the media, but mostly saddened by how CR has performed. On the 22nd of July I qualified for $6000 in rebates & marketing support, etc. and $3500 in clunkers money. Now, I get $5500 in rebates & marketing support, etc. As far as I can tell the owner's loyalty $1000 is gone, otherwise I would be $500 better off now. Instead, I am $500 worse off.

Consumer Reports definitely hasn't kept up with Chrysler's rebates. In June I was eligible for $2,000 cash back + $2,000 "loyalty" rebate + $500 Credit Union financing rebate + $1,000-$2,000 dealer incentive depending on how long the vehicle was on the lot. (I'm not even counting the $500 military bonus.) Trouble is, the Clunker law hadn't taken effect in June. The current incentives are not as good.

For general incentive presentations, we look at national offers. This allows for straightforward comparison. Certainly there can be regional and targeted offers, though eligibility varies. One individual's scenario may differ from another's. Full information is available in our price reports and new car buying kit.

How does this make sense? The government is going to give you $4,500 credit on a new car, don't worry they will collect it back from you later via taxes. Chrysler, also now owned by the government, is going to do the same. Ford did not take any government money but is now expected to compete with potentially $9,000 in government credits. This program is a JOKE and ultimately very bad for responsible businesses that will have to compete with a government monopoly funded by our tax money. You didn't like what was left of your paycheck anyway, right? How about we let automakers make cars that we want to buy and then compete for our business instead of bribing us to trade-in clunkers for cars that we really didn't want to buy in the first place!

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